As we are nearly always striving to merge the best of both analog and digital worlds, we're bringing together human talents and resources in order to develop astonishing, magic analog products and experiences. This time we've carefully lifted a revolutionary art project of Austrian media artist Gebhard Sengmüller and scientist Martin Diamant onto the next level: Digital videos converted into an all analog sound signal – cut into a classic vinyl record to be stored and shared for eternity and beyond – re-played with a traditional turntable and converted back into a digital video signal.
Almost 4 years ago Mr. Diamant joined our SUPERSENSE research and development laboratories to bring his breathtaking invention into your very own living room and making it accessible for everybody all around the world.
For the first time in the history of cinematographic recordings, moving pictures with synchronized sounds can be stored on an traditional analog vinyl record. What looks like a classic record, stores both moving pictures and synchronized sounds - it's the VinylVideo®!
A Converter - specifically developed for this purpose in collaboration with Pro-Ject Audio Systems - allows playing these most analog music videos on any regular TV with any regular turntable.
Please discover the principles of VinylVideo® as explained by Techmoan:
VinylVideo® is an analog format that doesn't use digital compression at all. As on traditional analog television, VinylVideo® breaks up every picture into a picture lines. The video is stored as a stereo signal - and not as the usual video signal. That's why you need a "translator" between the turntable and the TV: the Supersense VinylVideo® pre-amplifier.
Like any high-quality phono pre-amplifier, it amplifies the weak signal from the pickup to make it usable for normal line inputs on a stereo. But it is able to decode even further, namely the VinylVideo® signals, an audio/video output (analog or HDMI) to a TV set. Both moving magnet and moving coil systems can be used. VinylVideo® uses standard stereo records, record players and pickup needles, not modified in any way. A normal video signal (that can be understood by your TV set) of course contains far too much information for any audio media to handle, so a completely new and special analog video signal format had to be developed, taking into account the particular physical conditions prevalent in the phonographic process.
Although as much information as possible is squeezed into the groove, VinylVideo® images are only black and white, have less resolution than the average nowadays, and are accompanied by a low-fi mono sound track. Because of this, we can say that watching a VinylVideo® movie creates a quite special aesthetic experience.